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Monika Hestad

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Monika Hestad
Born (1977-03-08) March 8, 1977 (age 47)
NationalityNorwegian
EducationPhilosophiæ doctor in Industrial design
Alma materOslo School of Architecture and Design
OccupationIndustrial designer

Monika Hestad (born 8 March 1977) is a Norwegian industrial designer and researcher.

Hestad was educated at the Oslo School of Architecture and Design and received a Master of Industrial Design degree (sivilindustridesigner) in 2002.[1] She was awarded a doctorate (Ph.D.) from the same institution in 2008.[2] Hestad has practiced as an industrial designer and consultant since 2001.[3][4]

Hestad's research has examined the interaction between industrial design and brand building. These fields have in the past been the domain of industrial designers and marketing professionals respectively, and the interaction between them has been limited. Through her doctoral research and several articles Hestad developed models to illustrate the role of the product's form in the strengthening of a brand. The research has primarily been directed at the strategic level within theory and practice, and looked at what implications the brand context has for industrial designers' treatment of form. She has nevertheless also made findings that are relevant to industrial designers and companies on a tactical level.[5][6][7] As part of her doctoral research Hestad also investigated how end user involvement in all stages of a product life cycle changes the assumptions of the design process.[8] Her book Branding and Product Design: An integrated perspective (2013) provides a summary of her research and how her findings are relevant for designers, marketers and managers.[9]

From 2002 to 2003 Hestad was part of a commission appointed by the Norwegian Government (Council of State) to suggest a new Higher Education Act[10] for Norway. The commission, headed by Anders Chr. Stray Ryssdal, produced Official Norwegian Report NOU 2003:25[11] which led to the Parliament passing a new comprehensive Higher Education Act in 2005.[12]

Hestad resides in London, where she leads the consultancy Brand Valley Design[13] and a lectures at Central Saint Martins.[14]

Bibliography

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  • Hestad, Monika (2008). Den kommersielle formen : merkevarekonteksten som utfordring for industridesignernes behandling av form (PDF) (in Norwegian). Oslo: Oslo School of Architecture and Design. ISBN 978-82-547-0217-8. LCCN 2008476385. OCLC 476887255. OL 23179730M. Archived from the original (PDF) on 2011-07-24. Retrieved 2009-06-18.
  • Hestad, Monika (2013). Branding and Product Design: An integrated perspective. Farnham: Gower Publishing. ISBN 978-1-4094-4626-2. LCCN 2012033345. OCLC 816286071. Archived from the original on 2014-10-09.
  • Hestad, Monika; Rigoni, Silvia (2013). The Little Booklet on Design Thinking: an Introductory Workshop. London: Brand Valley Publications. ISBN 978-0-9574958-0-7.

References

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  1. ^ "Oversikt over tidligere studenter ved AHO IDE eller IFID" (in Norwegian). Oslo School of Architecture and Design. 2007. Archived from the original on 2011-07-24. Retrieved 2009-06-21.
  2. ^ "Disputas: Monika Hestad" (in Norwegian). Oslo School of Architecture and Design. 2008-11-26. Archived from the original on 2011-07-24. Retrieved 2009-05-29.
  3. ^ Hestad, Monika. "Monika Hestad Design". Archived from the original on 2011-10-07. Retrieved 2009-05-29.
  4. ^ Elvebu, Kirsti Helen (2008-12-15). "Monika Hestad disputerer ved AHO" (in Norwegian). Vikebladet Vestposten. Retrieved 2013-04-23.
  5. ^ Hestad, Monika (2008). Den kommersielle formen : merkevarekonteksten som utfordring for industridesignernes behandling av form (PDF) (in Norwegian). Oslo: Oslo School of Architecture and Design. ISBN 978-82-547-0217-8. LCCN 2008476385. OCLC 476887255. OL 23179730M. Archived from the original (PDF) on 2011-07-24. Retrieved 2009-06-18.
  6. ^ Hestad, Monika (April 2008). "Approaching different design choices in the process of branding products" (PDF). Design Thinking: New Challenges for Designers, Managers and Organizations, Essec Business School, Paris. Archived from the original (PDF) on 2011-07-17. Retrieved 2009-06-21.
  7. ^ Hestad, Monika (Dec 2006). "Pure shape - To realise intended meaning in practise". Design and Semantics of Form and Movement (DeSForm), Northumbria University.
  8. ^ Hestad, Monika (2009). "Changing assumption for the design process: New roles of the active end user". FORMakademisk. 2 (2). Oslo: 16–25. doi:10.7577/formakademisk.82. ISSN 1890-9515. OCLC 456180261. Archived from the original (pdf) on 2011-07-26. Retrieved 2010-01-08.
  9. ^ Hestad, Monika (2013). Branding and Product Design: An integrated perspective. Farnham: Gower Publishing. ISBN 978-1-4094-4626-2. LCCN 2012033345. OCLC 816286071. Archived from the original on 2014-10-09.
  10. ^ "LOV 2005-04-01 nr 15: Lov om universiteter og høyskoler (universitets- og høyskoleloven)" (in Norwegian). 2005-04-01. Retrieved 2009-06-21.
  11. ^ Ryssdal, Anders C.S., ed. (2003-09-23). NOU 2003:25 "Ny lov om universiteter og høyskoler : utredning fra et utvalg oppnevnt ved kongelig resolusjon 6. desember 2002 (PDF) (in Norwegian). Oslo: Royal Norwegian Ministry of Education and Research. ISBN 82-583-0732-0. OCLC 776734080. Archived from the original (PDF) on 2012-10-09. Retrieved 2009-06-18.
  12. ^ Ryssdal, Anders C. S. (2003-10-01). "Universitetene bør få sin uavhengighet" (in Norwegian). Oslo: Aftenposten. ISSN 0804-3116. OCLC 470896918. Retrieved 2009-06-21.
  13. ^ "About: Founder". London: Brand Valley Design Ltd. Archived from the original on 2013-05-07. Retrieved 2012-11-22.
  14. ^ "MA Innovation Management: Staff profiles". London: Central Saint Martins College of Arts and Design. Archived from the original on 2012-12-22. Retrieved 2012-11-22.
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